Vodka Project in Cognac, France with Noah Cohen CEO

Hello everyone this is Noah Cohen, CEO of Premier Innovations Group.  As I return from Europe today I feel the need to share some updates and pictures from our latest project. This past month Premier Innovations Group was hired to design and manufacture a new private label vodka from scratch, for a high profile national client based in California. Based on their formula requests for the vodka itself, this project took us to Cognac, France where some of the most highly recognized spirits brands in the world are produced. This is one of the largest and most renown distilleries in history and produces some of the largest and most successful spirits brands on the market, including almost every top 5 Cognac brand in the world.  A project this size is overwhelming to complete within the client’s timeline, but we are making it happen and our Vice President Frank Bachurski and I are bringing this vision to life. I can’t help but feel as if this is the next step in our company’s journey, now seeing so many of our goals start to take shape. 
Building brands of this magnitude is not easy and as some of you might know it can be a challenging path. But with great risk comes great reward. Our company is now partnering with clients and facilities from around the world to produce what will be the next generation of brand name spirits in this industry. We are even helping some local entrepreneurs from our home town of Pittsburgh, Pennsylvania to create and launch their own brands which makes us very proud.  Our vision is coming together nicely as we increase our global approach and prepare to launch these unique brands with our partners. This is an exciting time for Premier Innovations Group and I am blessed to be able to share it with you.  We will be releasing some behind the scenes footage and imagery of the actual brand design process soon so stay in touch.  You can view our current portfolio of brands HERE and if you would like to receive a free consultation on creating your own wine or spirits brand, there is some more information on that at the bottom of this article.   
 
      
Thank you,
Noah Cohen
CEO/Founder

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If you are reading this and internationally awarded wine and spirits are something that you are interested in pursuing, contact Premier Innovations Group for a free consultation today.  We have the knowledge, resources and passion to make your vision a reality.  And we have an award winning palate.

Email Premier’s Vice President Frank Bachurski at [email protected] or [email protected]

Premier Innovations Group is a multi-faceted alcoholic beverage umbrella corporation that creates, develops and imports a wide range of alcoholic beverage brands. Premier has a global network conducive to beverage product distribution and alcoholic beverage formulation. We specialize in full packaging sourcing from start to finish and brand development.  Premier has the ability to handle import/export logistics and TTB services. Premier Innovations Group owns their own brands and also provides these services to other companies.  In this capacity we help clients develop brands, private label or want to improve their current price structure and brand packaging.

McQueen and the Violet Fog

From time to time we like to review unique new products that come to market.  The industry has become so explosive and with younger companies taking such an interest in the spirits world we are seeing some amazingly innovative products launching.  Which is why when we heard about a new gin brand being launched out of Brazil by our friends over at Taylor Gang (rapper Wiz Khalifa’s label), we knew we had to get our hands on some and give it a try.

Now gin isn’t always as straight forward as some of your other fundamental spirits such as vodka or tequila.  Gin often has a multitude of ingredients that go into the formula that can really differentiate the taste profile from other gins in the market.  And McQueen and the Violet Fog is a perfect testament to that process.  Handcrafted in the hills of Jundiaí, Brazil, McQueen and the Violet Fog is distilled with 21 botanicals gathered from around the world.  This includes six signature botanicals that McQueen boasts are rarely, if ever found in gin.

McQueen and the Violet Fog states, “It’s a complex, subtle, incredibly smooth spirit. We use two distillation techniques, maceration and vapor infusion, to create McQueen, making small batches of just 500 liters (55 cases) each time.” Any time brands state that they are creating small batches of their brand we like to research the origin a bit and dig a little deeper into the story.  After all, crafting a spirits brand is an art form that should be respected and done the right way, as opposed to these generic big box cookie cutter beverages that are pumped out of a factory with just any old label slapped on the bottle.

And McQueen did not disappoint.  We actually were able to taste the product neat as well as in a custom crafted cocktail that Will Dzombak (head of the McQueen team and Co-CEO of Taylor Gang) personally suggested.  The result was a complex flavor profile with curious hints of botanicals and natural ingredients while still quenching your thirst for a strong gin identity.  Not at all off-putting to the palate and quite inviting on the nose.  Depth is something that I look for when drinking gin, based on the full breadth of ingredients that can influence the taste.  McQueen has plenty of that and the more I sipped it the more the aftertaste seem to evolve into newer and newer renditions of itself.  Certain ingredients lingered longer and became more prevalent as my palate soaked in the flavors.

We recommend you give this a taste.  Whether you are a discerning gin aficionado or just someone looking to try something new, we think you will enjoy what McQueen and the Violet Fog brings to the table.

McQueen and the Violet Fog was also recently featured in Fader Magazine as their “gin of choice” for the perfect classic martini.  You can learn more about this upcoming brand on their website www.McQueenVioletFog.com

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If you are reading this and internationally awarded wine and spirits are something that you are interested in pursuing, contact Premier Wine & Spirits for a free consultation today.  We have the knowledge, resources and passion to make your vision a reality.  And we have an award winning palate.

Email Premier’s Vice President Frank Bachurski at [email protected] or [email protected]

Premier Wine & Spirits is a multi-faceted alcoholic beverage umbrella corporation that creates, develops and imports a wide range of alcoholic beverage brands. Premier has a global network conducive to beverage product distribution and alcoholic beverage formulation. We specialize in full packaging sourcing from start to finish and brand development.  Premier has the ability to handle import/export logistics and TTB services. Premier owns their own brands and also provides these services to other companies.  In this capacity we help clients develop brands, private label or want to improve their current price structure and brand packaging.

Michael Jordan Launches Cincoro Tequila

NBA star and celebrity icon Michael Jordan because the latest in the long line of high profile names to join the spirits industry when he launched his new tequila brand earlier this week.  Cincoro Tequila founders Michael Jordan, Wyc Grousbeck, Jeanie Buss, Wes Edens and Emilia Fazzalari rolled out the launch of their new brand for everyone to see over the past couple of days.

They were joined by many familiar faces in the entertainment world at their latest tasting, debuting all four expressions of the brand.

Distilled from 100% blue weber agave, Cincoro Tequila boasts its blanco, reposado, anejo and extra anejo.  Time will tell where this brand fits in among the growing world of premium tequila brands entering the market.

If you are interested in joining us in the exciting and lucrative world of creating your own wine, spirit or alcoholic beverage brand, you are in the right place.  Premier Wine & Spirits is a one stop shop wine & spirits development agency that can create your brand for you.  Start to finish. 

If internationally awarded wine and spirits are something that you are interested in pursuing, contact Premier Wine & Spirits for a free consultation today.  We have the knowledge, resources and passion to make your vision a reality.  And we have an award winning palate.

Email Premier’s Vice President Frank Bachurski at [email protected]onsGroup.com or [email protected]

Premier Wine & Spirits is a multi-faceted alcoholic beverage umbrella corporation that creates, develops and imports a wide range of alcoholic beverage brands. Premier has a global network conducive to beverage product distribution and alcoholic beverage formulation. We specialize in full packaging sourcing from start to finish and brand development.  Premier has the ability to handle import/export logistics and TTB services. Premier owns their own brands and also provides these services to other companies.  In this capacity we help clients develop brands, private label or want to improve their current price structure and brand packaging.

Campari Buys Trois Rivieres Rum for $66 Million

Another major acquisition has taken place in the spirits industry!  Campari Group has just signed an agreement with Chevrillon Group to purchase the Trois Rivières and Maison La Mauny rum brands for $66 Million.

This agreement between the two was signed at the beginning of September, 2019 and is expected to close by the end of 2019.

The deal includes the brands and the distilleries, as well as their current aged rum inventory.

Campari states that the purchase will “add significant critical mass in France”, which is “poised to become one of the group’s strategic markets”.

Join us in the exciting and lucrative world of creating your own wine, spirit or alcoholic beverage brand.  You are in the right place.  Premier Wine & Spirits is a one stop shop wine & spirits development agency that can create your brand for you.  Start to finish. 

If internationally awarded wine and spirits are something that you are interested in pursuing, contact Premier Wine & Spirits for a free consultation today.  We have the knowledge, resources and passion to make your vision a reality.  And we have an award winning palate.

Email Premier’s Vice President Frank Bachurski at [email protected] or [email protected]

Premier Wine & Spirits is a multi-faceted alcoholic beverage umbrella corporation that creates, develops and imports a wide range of alcoholic beverage brands. Premier has a global network conducive to beverage product distribution and alcoholic beverage formulation. We specialize in full packaging sourcing from start to finish and brand development.  Premier has the ability to handle import/export logistics and TTB services. Premier owns their own brands and also provides these services to other companies.  In this capacity we help clients develop brands, private label or want to improve their current price structure and brand packaging.

Create Your Own Wine & Spirits Brand Today

Nick Jonas Working with Stoli to Launch New Tequila

We can add Nick Jonas to the growing list of entrepreneurial celebrities entering the spirits industry.

Jonas and designer John Varvatos are releasing a premium tequila called Villa One, which is being produced by Stoli Group. They will be launching three expressions:  silver, reposado, and añejo.  Villa One aims to compete against brands such as Patrón and Casamigos.

Villa One

“The most important thing for us is that we have the best tequila in the market,” says Varvatos. “It is less about us and all about the product.”

CEO of Stoli Group, Rudy Costello stated that this partnership with Stoli is not your basic endorsement deal. They are partners in the brand.

Academy Award–winning actor George Clooney is the latest to win big in the spirits industry when Diageo acquired his tequila brand Casamigos for $1 billion.

Here are a couple of other celebrities that are currently in the tequila game as well:  Sean “Diddy” Combs (DeLeón), George Strait (Código), Justin Timberlake (Sauza 901), Chris Noth, Bethenny Frankel (Skinnygirl).

Some say that tequila is the next vodka, and the statistics support those claims.  Expect to hear much more about this brand and more tequilas coming to the market.

Join us in the exciting and lucrative world of creating your own wine, spirit or alcoholic beverage brand.  You are in the right place.  Premier Wine & Spirits is a one stop shop wine & spirits development agency that can create your brand for you.  Start to finish. 

If internationally awarded wine and spirits are something that you are interested in pursuing, contact Premier Wine & Spirits for a free consultation today.  We have the knowledge, resources and passion to make your vision a reality.  And we have an award winning palate.

Email Premier’s Vice President Frank Bachurski at [email protected] or [email protected]

Premier Wine & Spirits is a multi-faceted alcoholic beverage umbrella corporation that creates, develops and imports a wide range of alcoholic beverage brands. Premier has a global network conducive to beverage product distribution and alcoholic beverage formulation. We specialize in full packaging sourcing from start to finish and brand development.  Premier has the ability to handle import/export logistics and TTB services. Premier owns their own brands and also provides these services to other companies.  In this capacity we help clients develop brands, private label or want to improve their current price structure and brand packaging.

Create Your Own Wine & Spirits Brand Today