Clique Vodka Celebrates One Year At The PPG Aquarium

Pittsburgh, PA (August 24, 2011)—There was a lot to celebrate at Clique Vodka’s One Year Anniversary party at the PPG Aquarium. After just one year, Premier Innovations Group has grown the brand to three states: Pennsylvania, Tennessee and West Virginia.

Over 500 close friends, family, clients and investors filled the PPG Aquarium to celebrate all of the success thus far, and to support what is to come. Our lead mixologist, Tara Shinn, created specialty drinks for the occasion, which included: “The Sharktank” martini, “Key Lime Pie” shots, a strawberry rooibos puree cocktail, a blueberry thyme puree cocktail and a full infusion bar with “Ginger Lemondrop” vodka and “Cucumber Cooler” vodka.

DJ Jspin and DJ Xavier provided music for the occasion and it wouldn’t be a party without a photo booth, provided by Sweet Pix Photo Booths. People were everywhere, surrounded by exotic fish, sharks, stingrays, and the like. It provided a great atmosphere for this larger than life party.

Premier Innovations Group is looking forward to the success, growth and years to come in the wine and spirits industry. “We were fortunate to have an amazing year filled with incredible growth.  I am very proud of our team and their conviction to our brands and sacrifices they made with a strong commitment to our company.  It was an amazing first year with many trials and tribulations. We appreciate all of our supporters that help us get from a to b.  Our best is yet to come.” –Noah Cohen, CEO Premier Innovations Group.

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About Premier Innovations Group

Premier Innovations Group is a multi-faceted alcoholic beverage importing Umbrella Corporation that develops internal private label brands while penetrating markets with in- house fusion of viral event-driven entertainment, art and design.  Premier has a global network conducive to beverage product distribution, development and logistics with full importing and exporting services.  Premier also provides these services to other companies that have or wish to develop brands that don’t compete with Premiers existing or future brands.

Clique Vodka Turns 1

Pittsburgh, PA (August 1, 2011)—Pittsburgh-based spirits importing company celebrates one year of Clique Vodka.

It was only four years ago when the idea of starting a global spirits importing company came to fruition for Noah Cohen, CEO/Founder of Premier Innovations Group. “We are currently in an explosive growth period, out of seed and out of start-up after four years of long and hard work”, says Noah. Premier Innovations Group’s first mid-shelf liquor brand, Clique Vodka, launched in July of 2010 in Pennsylvania. Since then it has expanded into Nashville and is ready to be launched in Ohio, West Virginia, and the first west coast market, Las Vegas.

After Noah received his federal importing and wholesalers license, he structured the vision and cultural foundation of Premier with headquarters in Pittsburgh, PA. In May of 2007, Cohen began to structure the team that would bring the dream to reality. He brought on his former associate, Jimi Romanus, as the Vice President of Sales. He then continued his search for an event-driven promotional company that could help drive the product in local establishments while creating unique viral and aggressive marketing and branding campaigns to drive quick market penetration. That is when he met Frank Bachurski, Pat Hanavan, and Isaac Holeva, partners of Faded Industry Entertainment. It was a relationship that instantly made complete sense for everyone, and in October of 2007, Premier Innovations Group acquired Faded Industry Entertainment. They now serve as the in-house marketing, branding and promotional company behind brand development for Premier Innovation, starting with Clique Vodka in Pittsburgh and throughout the United States. “Faded Industry was the company that catapulted us to success in the entertainment arena of business. It was the stepping stone to something so much larger. When we were approached by Premier Innovations Group to become stockholders and officers of our own spirits brands, I knew that this was the once in a lifetime opportunity that we were looking for to launch these businesses worldwide,” says Frank Bachurski, Owner of Faded Industry/VP of Marketing Premier Innovations Group. They now also have a Philadelphia presence to promote Clique Vodka in the eastern region of the state. Once Premier and Faded merged, there was still one missing piece to the puzzle, and that was a graphic design resource. After meeting Joel Kamensky, of Primo Creative, it was apparent that this would be a great fit. Premier Innovations Group acquired Primo Creative in April of 2008. From that point on, this group of six men worked diligently to launch their first brand of spirits, Clique Vodka.

The team took a group trip to Latvia to tour the vodka factory and was able to see hands-on how their product was made and produced. “There is no question that the quality and value of our product is first priority”, says Noah. They are currently in 170 Wine & Spirits stores across the state, and expanding into another 150 stores on the eastern side of Pennsylvania. After their first year, sales have tripled and the company continues to grow. They have added an in-house mixologist, a promotional model manager, and a public relations director, and have moved into their first office space in the Strip District.

Premier Innovations Group also launched a mid-shelf Tequila last year, Don Pantaleon. Along with Clique Vodka, these represent their two current brands, with more in the pipeline of their brand assembly line.

Premier Innovations Group has been in a constant growth pattern, and they are currently seeking potential investment interest to take Clique Vodka to the next level. There will be a one-year anniversary launch party on Tuesday, August 23rd at the PPG Aquarium at the Pittsburgh Zoo. If you are interested in attending the event, or would like a media pass, please contact [email protected].com.

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About Premier Innovations Group

Premier Innovations Group is a multi-faceted alcoholic beverage importing umbrella corporation that develops internal private label brands while penetrating markets with in- house fusion of viral event-driven entertainment, art and design.  Premier has a global network conducive to beverage product distribution, development and logistics with full importing and exporting services.  Premier also provides these services to other companies that have or wish to develop brands that don’t compete with Premier’s existing or future brands.

Premier Innovations Group Expands With New Office Space

Pittsburgh, PA (June 20, 2011)Premier Innovations Group has leased a 4,000 square foot office space on the fifth floor of the Penn Rose Building, 1627 Penn Avenue, an office building in the Strip District neighborhood of Pittsburgh.

“Premier Innovations Group strives to provide excellent work places for our employees,” said Noah Cohen, CEO.  “We believe this new office will provide a work environment that is both accessible and will continue to aid in our growth.”

Within this office space, Premier Innovations Group subsidiaries Faded Industry Entertainment and Primo Creative both operate. “All of these companies finally operating under one roof has dramatically boosted our productivity and cultivated an amazing work environment.  We are all excited to have an official headquarters for our business.” says Frank Bachurski, VP of Marketing for Premier Innovations Group.

“Being able to seamlessly work on all aspects of the business is proving to be a lot more efficient with the new office space housing all three companies” says Pat Hanavan, VP of Social Media and Brand Management.

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About Premier Innovations Group

Premier Innovations Group is a multi-faceted alcoholic beverage importing umbrella corporation that develops internal private label brands while penetrating markets with in- house fusion of viral event-driven entertainment, art and design.  Premier has a global network conducive to beverage product distribution, development and logistics with full importing and exporting services.  Premier also provides these services to other companies that have or wish to develop brands that don’t compete with Premier’s existing or future brands.

 

Clique Vodka Launches New Interactive Bottle Design and Responsible Drinking iPhone App

Pittsburgh, PA (April 22, 2011)Clique Vodka got a face-lift, a very interactive and technical one to be exact. It is the first liquor bottle in Pennsylvania to have a QR code and promotional text code on its label. The liquor industry, among numerous other industries, is rapidly changing to meet the social media, instant update-type society we’ve all grown accustom to. With the QR code technology on the back label, you are instantly directed to Clique Vodka’s mobile website, powered by SongWhale. It includes links to their Facebook Fan page, which currently has over 7,100 followers, their Twitter feed, which currently has over 3,300 followers, and a link to their custom-made iPhone App DrinkyPal.

The idea of DrinkyPal was to offer a free nationwide app to our consumers to help promote our ‘Clique Intelligently‘ campaign. This campaign was designed to promote responsible consumption and awareness”, said Pat Hanavan, Vice President of Social Media and Brand Management. The DrinkyPal app lets users pull up a list of the nearest taxi companies and the nearest list of hotels to help prevent drinking and driving. This iPhone app is available nationwide and works based off of the iPhone’s GPS system. DrinkyPal is available in the Apple iTunes Store for free, as well as a link from the scanned QR Code on the back of our bottles. “Being in the liquor business, it is our company’s biggest goal to stand out by accomplishing outstanding corporate and social responsibility. We are so proud of our branding department for putting together an application with cutting edge technology towards better safety against the potentially dangerous effects of alcohol consumption” stated Noah Cohen, CEO of Premier Innovations Group.

You can find Clique Vodka’s new interactive bottle in Pennsylvania, Tennessee and West Virginia. The DrinkyPal iPhone App is available nationwide.

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About Premier Innovations Group

Premier Innovations Group is a multi-faceted alcoholic beverage importing Umbrella Corporation that develops internal private label brands while penetrating markets with in- house fusion of viral event-driven entertainment, art and design.  Premier has a global network conducive to beverage product distribution, development and logistics with full importing and exporting services.  Premier also provides these services to other companies that have or wish to develop brands that don’t compete with Premiers existing or future brands.

Pittsburgh Business Virgin

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Premier Innovations Group Announces Faded Industry Entertainment Acquisition

After confidential negotiations with Faded Industry Entertainment, Premier Innovations Group announce merger with the PA based entertainment company, thus creating a spirits company with an in-house promotions team who specializes in the nightlife scene.

I personally have been working closely with the Faded staff for over a year. They have already tackled many projects with impressive results. I could not have found a better organization that combines their unique talents with strong and rational business sense. Having this type of team immediately available is going to revolutionize our industry.” says Noah Cohen, CEO Premier Innovations Group. Isaac Holeva, from Faded Industry Entertainment states: “We at Faded are extremely excited about this merger and the future.” Holeva further adds, “The idea to bond a fully operational promotions/events company with a spirits company seems like a given. We have HUGE plans!” Partner Pat Hanavan declares, “Our goal was to work with larger spirits companies to co-host/sponsor events and revolutionize nightlife. Merging with Premier is exactly where we want to be.” Faded Industry founder Frank Bachurski states, “I think that this merger is going to be one of the most exciting business ventures Pittsburgh has seen in a long time, and I can’t even describe how proud and excited I am to be at the forefront of this project.” Bachurski also declares, “This is exactly what our city and beyond needs.

About Premier Innovations Group

Premier Innovations Group is a multi-faceted spirits importing company that develops their own private label liquor brands and markets them with fusion of viral event-driven entertainment, art and design. Generation of revenue comes from private label vodka and tequilas, importing for other companies on royalty retainer and promotional event billing income for service industry accounts. Expansion and growth of these brands throughout the US is the focus.

About Faded Industry Entertainment

Faded Industry Entertainment is a well-established Pittsburgh based company that capitalizes on all aspects of the growing entertainment industry. With a broad range of services that stem from the core development of entertainment promotions and marketing programs, Faded Industry brings the dynamics of diversity and innovation that have never been done by contributors or competitors in the field. Faded Industry’s culture of social networking through positive interaction fuses people together to achieve their entertainment needs by developing successful relationships and connections in a primarily divided industry. As Faded Industry grows world wide their services become more diverse and new project undertakings are visited daily in major cities throughout the US. With All of Faded Industry services designed specifically to satisfy their consumer needs, they insist on developing a personal relationship including ethics and integrity with their clients that remain consistent and ongoing.