2012 Looking Ahead
The chaos of the holidays is long over and we are settled back in to performance without interruption. Here at Premier Innovations Group we hope everyone had an amazing holiday and that resolutions for personal and corporate betterment have kicked into gear for the New Year.
For Premier, 2012 is a year of great opportunity coupled with dramatic growth that is only apparent in a business that is having an extremely successful infancy. The success we have seen is attributed to a team of performers starting to work smarter together to critically think and solve problems empowered as one entity moving into our second true fiscal year. As we continue to grow together on a path to corporate transparency and excellence, we’d like to update our supporters’, followers’, and investors’ as frequently as possible on some of the largest milestones and significant happenings.
Financially, the last quarter of 2011 set the precedence with more gross sales than in the first entire 9 months of the year. The 2012 financial spotlight will boast dramatic growth penetrating over 13 new markets for Clique Vodka as we enter our new partnership with Total Wine and Spirits. They are one of the largest private retailers of liquor in the country. We look forward to a long lasting relationship with the Total Group.
Internally, the continuous growth of our existing markets continues. We are proud to see Ohio stores receive product and significant planning of the launch is occurring. In Pennsylvania, sales are climbing and the Philadelphia expansion is moving along well. We are diverting efforts to putting more troops on the ground in West Virginia and our Tennessee wholesaling company Saachi Imports is getting ready for another large delivery of Clique Vodka.
Looking ahead, the next few months for Premier are explosive. We are in negotiations with several celebrity brand ambassadors for Clique Vodka and exploring the launch of a new value priced tequila. For our current tequila, Don Pantaleon Tequila, changes are in the works as we have exciting ideas to push product west to explore markets that have heavy sales of tequila in the well division.
Packaging improvements to our existing brands, new relationships, and new products are all on the horizon for 2012. We want to thank all of the new contributors toward investment of time and money into our project. As always, I would like to thank our customers that drive our business and as we finish the winter remind everyone to be careful and responsible when enjoying winter libations with our products.
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