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Spanish Oak Brandy Hits Pennsylvania Stores

If you live in Pennsylvania (particularly near Pittsburgh, Philadelphia, Erie, Harrisburg, Wilkes-Barre, Scranton or Allentown), Spanish Oak is a name that you may have heard over the past couple of months.  The product has hit Pennsylvania Fine Wine & Good Spirits stores with a passion and consumers are asking a lot of questions.  What does it taste like?  Who owns it?  Where did it come from?  Why is it different from other brandies or cognacs?  Well we are here to enlighten our fellow spirits enthusiasts and tell you a little more about why everyone is so excited.

We at Premier Innovations Group were fortunate enough to team up with Spanish Oak Brandy founder Istvan Pasku when conceptualizing and developing the Spanish Oak brand.  Initially when Istvan approached Noah Cohen and Frank Bachurski of the Premier Innovations Group team he knew that he wanted to produce the finest brandy from the most sought after brandy makers in Spain.  Istvan has a passion for fruit based spirits and he not only wanted to source the best juice in the land, but he also wanted to create an amazing brand identity, custom glass bottle and product packaging that would stand out on the shelf.  Premier accepted the challenge and we began creating what is now seen as one of the upcoming brandy products in its category.

In the interview below with The Spirits Business, Istvan discusses making brandies that appeal to a younger generation of drinkers and differentiating the category from its French counterpart.

Why did you decide to launch Spanish Oak Brandy? 

After more than 10 years sitting front of the computer I wanted to create something with my hands; a physical product that represents my personality. I was always a brown spirits drinker and when I moved to Spain in 2014 I realized that Spanish brandy is an outstanding product, so I decided to jump on this and aimed to rejuvenate the product and the brandy category.

What is an interesting fact about Spanish Oak Brandy?

Our brandy has a sweeter aftertaste because of the grapes. We still use the traditional solera system with American oak barrels but we age it only for nine to 15 months, to keep it fruity and not too oaky. We are also using old Sherry barrels, mostly those that contained oloroso Sherry – this gives the brandy a beautiful color and aroma. We do not add any coloring, caramel, sugar or anything else to the finished product; it is pure and natural.

How does Spanish brandy differ to that from other regions?  

I usually say that Spanish brandies contain more sun and more fun. In Spain, the wineries mostly produce the brandy from Palomino or Airen grapes, which are typically drier. Our brandy is made in the Montilla-Moriles region, because that is where the largest Pedro Ximenez vineyards can be found.

What challenges do you face? 

We are always trying to change the perception our consumers have about brandy. Many people still think that brandy is for old people or that drinking brandy cannot be fun and is not in fashion.

What can you tell me about your Orange Brandy? 

This is our latest launch. Beside our core brandy we have created an Orange variation of the product with some extra fruitiness, so we filter the brandy through dried orange peels. This process is very sensitive and we have to carefully measure the amount of orange and the time it takes as it can become bitter very quickly. The Spanish Oak Orange Brandy has just recently been released and we are receiving an amazing response.

Is there space for further expansion of your range? 

Since we are targeting consumers between the ages of 25-45, our main focus is on the Spanish Oak Brandy Solera and the Spanish Oak Brandy Orange, because these products represent our philosophy. After this we have the possibility to extend the range with Reserva or even with Gran Reserva products in the future. Plus, I have a few other ideas that are in the research and development stage now.

What can we expect from the company in the next year?

Our products are ready, so we keep contacting importers and distributors that are willing to help us spread our philosophy. We have developed a concept where we visit bars with our Spanish Oak Brandy and a musician, called Julia Martin. With this concept we are delivering the sun and fun all around the world. Using this marketing and our product portfolio I believe we can break the walls and present our Spanish Oak Brandy to a wider audience in 2020.

If you are asking where you can purchase this brand and taste it for yourself, we have a map below of 52 current store locations that carry the product.  And if your local Pennsylvania Wine & Spirits store does not have it in stock, you simply need to ask the manager of the store to request it on their next order, and they can have it on the shelves typically within a weeks time.

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If you are reading this and internationally awarded wine and spirits are something that you are interested in pursuing, contact Premier Innovations Group for a free consultation today.  We have the knowledge, resources and passion to make your vision a reality.  And we have an award winning palate.

Email Premier’s Vice President Frank Bachurski at [email protected] or [email protected]

Premier Innovations Group is a multi-faceted alcoholic beverage umbrella corporation that creates, develops and imports a wide range of alcoholic beverage brands. Premier has a global network conducive to beverage product distribution and alcoholic beverage formulation. We specialize in full packaging sourcing from start to finish and brand development.  Premier has the ability to handle import/export logistics and TTB services. Premier Innovations Group owns their own brands and also provides these services to other companies.  In this capacity we help clients develop brands, private label or want to improve their current price structure and brand packaging.

Vodka Project in Cognac, France with Noah Cohen CEO

Hello everyone this is Noah Cohen, CEO of Premier Innovations Group.  As I return from Europe today I feel the need to share some updates and pictures from our latest project. This past month Premier Innovations Group was hired to design and manufacture a new private label vodka from scratch, for a high profile national client based in California. Based on their formula requests for the vodka itself, this project took us to Cognac, France where some of the most highly recognized spirits brands in the world are produced. This is one of the largest and most renown distilleries in history and produces some of the largest and most successful spirits brands on the market, including almost every top 5 Cognac brand in the world.  A project this size is overwhelming to complete within the client’s timeline, but we are making it happen and our Vice President Frank Bachurski and I are bringing this vision to life. I can’t help but feel as if this is the next step in our company’s journey, now seeing so many of our goals start to take shape. 
Building brands of this magnitude is not easy and as some of you might know it can be a challenging path. But with great risk comes great reward. Our company is now partnering with clients and facilities from around the world to produce what will be the next generation of brand name spirits in this industry. We are even helping some local entrepreneurs from our home town of Pittsburgh, Pennsylvania to create and launch their own brands which makes us very proud.  Our vision is coming together nicely as we increase our global approach and prepare to launch these unique brands with our partners. This is an exciting time for Premier Innovations Group and I am blessed to be able to share it with you.  We will be releasing some behind the scenes footage and imagery of the actual brand design process soon so stay in touch.  You can view our current portfolio of brands HERE and if you would like to receive a free consultation on creating your own wine or spirits brand, there is some more information on that at the bottom of this article.   
 
      
Thank you,
Noah Cohen
CEO/Founder

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If you are reading this and internationally awarded wine and spirits are something that you are interested in pursuing, contact Premier Innovations Group for a free consultation today.  We have the knowledge, resources and passion to make your vision a reality.  And we have an award winning palate.

Email Premier’s Vice President Frank Bachurski at [email protected] or [email protected]

Premier Innovations Group is a multi-faceted alcoholic beverage umbrella corporation that creates, develops and imports a wide range of alcoholic beverage brands. Premier has a global network conducive to beverage product distribution and alcoholic beverage formulation. We specialize in full packaging sourcing from start to finish and brand development.  Premier has the ability to handle import/export logistics and TTB services. Premier Innovations Group owns their own brands and also provides these services to other companies.  In this capacity we help clients develop brands, private label or want to improve their current price structure and brand packaging.

How To Create A Vodka Brand

The opportunity in the global wine and spirits sector is on fire.  You have probably heard of some pretty amazing success stories in the mainstream media regarding celebrities and entrepreneurs making their way into the ever growing wine & spirits industry.

There is quite a bit of data available to provide a comprehensive overview of the global spirits world.

The global spirits sector was valued at $689.1 billion USD in 2017 and is forecast to record a CAGR of 4.5% in value terms during 2017–2022.  So as you can see, the time to enter is now.  Asia-Pacific was the largest market for spirits, accounting for a 57.8% share of total value sales in 2017. The UK emerged as the largest market in Western Europe with a value share of 24.4% in 2017, while the UAE was the largest in the MEA region with a value share of 61% in 2017.  The US market consistently acts as a trendsetter market for global brands and is at the front of the market push as well.

Premier Innovations Group can work with you to show you how to create a vodka brand as well as any other alcoholic beverage brand in the industry.  We are one of the leaders in alcoholic beverage brand development and have the ability to bring you award winning formulas in any category including vodka, whiskey, rum, gin, tequila, cognac, scotch, wine, champagne and more.  With brand acquisitions now in the Billions of dollars, you may want to take a serious look into creating your own. And here’s how:

We provide a start to finish solution and can help you take your project from concept to reality for a fraction of the time and money, because we handle every step of the process in house. We are truly a one stop shop for alcoholic beverage brand building.  We have the relationships to scale your business worldwide.

Award Winning Spirits Formulas Made From Scratch

Premier has a global network that solidifies us as leaders in beverage development, alcohol formulation, full packaging design, sourcing, importing, exporting, TTB services and so much more. From designing the perfect brand identity and packaging, to knowledge of the market place, to years of sales experience & industry relationships.

We create innovative packaging that will stand out on the shelf, we source the finest ingredients in the world for the perfect tasting formula, and navigate shipping logistics, federal clearances, wholesale and distribution.

Custom Glass Bottle Manufacturing And Stock Bottles Available

Our expertise does not stop there.  We specialize in event based marketing and activations to engage the consumer personally, so they can see, touch and taste your brand! On and off premise! After all, once you have this amazing product, you are going to want everyone to try it!

Our ability to place your brand in major media outlets and videos will create worldwide awareness and get your product in the mainstream. Wouldn’t you love to see your vision come to life on the big screen?

The best design, the finest ingredients, the highest quality packaging and the best team in the business, we have you taken care of from start to finish, and we have the satisfied clients to prove it. That is how Premier brand building is raising the bar in the spirits industry. If it sounds too good to be true, try us. Let’s hear your ideas.

Brand Development Experts Who Specialize In Spirits Brand Packaging

And if you already have a brand and need help growing awareness or cutting costs, we also private label and can improve your current brand packaging while saving you costs on glass & materials.

Don’t sit on the sidelines and listen to multi million dollar brand buyouts. Take the first step toward launching your brand. Contact us to see if you qualify for a free personal consultation from our executive team today.

Leaders in alcoholic beverage brand creation and development.

Read through our 7 step process to take you from concept to completion on how to start a spirits brand HERE.