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Spring Changes

Spring is arriving and just like the changing of the seasons, many things in Premier are changing. The growth stage is apparent and business is in a whirlwind, as I always say. Our team gives their best not to get caught up in it. March was full of events and we experienced significant sales department growth and discovery. April brings travels to Eastern Europe and new innovations in packaging and international relationships are being cultivated. The new product for Clique Vodka will be on its way and we look forward to its new facelift. We encourage you as our visiting, new, and existing customers, friends and supporters, to enjoy our products and events. We invite you to look for us and inquire no matter where you are in the US. We are quickly expanding our footprint into promising new state markets and are constantly looking for our next hot spot.

The spirits business is an ever-changing industry and we promise to be on top of the trends. We want you to remember that our major focus continues to be providing great value with our products and services.

As always, I want to thank everyone for your support and your acknowledgement of our fine project and remind you all to drink Don dubiously and Clique intelligently during your spring relaxation libations.

Yours In Success,
Noah Cohen (
CEO)

Premier Innovations Group Announces Expansion Into West Virginia

Pittsburgh, PA (October 1, 2011)—Premier Innovations Group has announced their recent expansion into the state of West Virginia.

Expanding Clique Vodka’s foothold into new US markets is our biggest focus as we close out 2011 and prepare for 2012.  We are anticipating rapid brand market penetration leading to a positive following in the West Virginia market.” – Noah Cohen, CEO Premier Innovations Group.

Premier’s brand, Clique Vodka, is now sold throughout retail outlets in all areas of West Virginia. The brand is sold in numerous retail outlets such as Ashebrooke Liquor (the largest retailer in West Virgina) and 711 retail stores. St. John’s Marketing is the local distributor Premier has decided to work with. The brand hit store shelves last week and is priced at $15.99 for a 1 liter bottle.

We view West Virginia as a good state to do business with for many reasons. Its proximity to Pennsylvania has allowed many consumers to request the brand to be available in the Mountain State,” said Jimi Romanus, Vice President of Sales. “Today’s economy has created a strong demand for high quality vodka with an affordable price point, which is something Clique offers in this market.

West Virginia now marks the third state that Premier Innovations Group has expanded their brands to, along with Pennsylvania and Tennessee.

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About Premier Innovations Group

Premier Innovations Group is a multi-faceted alcoholic beverage importing Umbrella Corporation that develops internal private label brands while penetrating markets with in- house fusion of viral event-driven entertainment, art and design.  Premier has a global network conducive to beverage product distribution, development and logistics with full importing and exporting services.  Premier also provides these services to other companies that have or wish to develop brands that don’t compete with Premiers existing or future brands.


Faded Industry Entertainment Hosts 5th Annual Faded Fest

Pittsburgh, PA (September 12, 2011)—Local music showcase transformed East Carson Street into a multi-stage festival on September 10, 2011

Faded Fest is an enormous all ages Pittsburgh showcase featuring over eighty local artists, bands, DJs and designers. September 10th celebrated the festivals fifth anniversary, making it the largest to date. Because the festival has gained such momentum over the past five years, it was decided to expand to East Carson Street in the South Side of Pittsburgh for 2011’s edition. “We definitely felt it was time to take Faded Fest to the next level.  With all of the amazing live music venues, great restaurants and unique shops in the South Side, it seemed like a no brainer to bring this all together to support the arts & entertainment scene in Pittsburgh.” – Frank Bachurski, President of Faded Industry Entertainment.

The decision to take on the South Side proved to be a great decision. Many local and national businesses signed on to support and get involved with the festival and offered special discounts for Faded Fest attendees, adding to the value of the $15.00 admission price.

Over 80 local acts performed throughout the day simultaneously at Diesel, District 3, Levelz, Rex Theatre, The Smiling Moose, Villa and Z Lounge.

The Official Faded Fest After Party was held at District 3. The party kept going until 2:00 a.m. with all of the bands, musicians and artists. It was a great time for all of the fans to meet and greet the local artists that made the whole day possible.

“We are just honored to have the support and culture to be able to coordinate this amazing event.  We couldn’t do it without all of the musicians and contributors that make Faded Fest what it has become, and we are extremely anxious to work with all of the talented musicians that emerge in the future.” – Frank Bachurski, President of Faded Industry Entertainment

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About Faded Industry Entertainment

Faded Industry Entertainment is a well-established Pittsburgh based company that capitalizes on all aspects of the growing entertainment industry. With a broad range of services that stem from the core development of entertainment promotions and marketing programs, Faded Industry brings the dynamics of diversity and innovation that have never been done by contributors or competitors in the field. Faded Industry’s culture of social networking through positive interaction fuses people together to achieve their entertainment needs by developing successful relationships and connections in a primarily divided industry. As Faded Industry grows world wide their services become more diverse and new project undertakings are visited daily in major cities throughout the US. With All of Faded Industry services designed specifically to satisfy their consumer needs, they insist on developing a personal relationship including ethics and integrity with their clients that remain consistent and ongoing.

Premier Innovations Group Expands With New Office Space

Pittsburgh, PA (June 20, 2011)Premier Innovations Group has leased a 4,000 square foot office space on the fifth floor of the Penn Rose Building, 1627 Penn Avenue, an office building in the Strip District neighborhood of Pittsburgh.

“Premier Innovations Group strives to provide excellent work places for our employees,” said Noah Cohen, CEO.  “We believe this new office will provide a work environment that is both accessible and will continue to aid in our growth.”

Within this office space, Premier Innovations Group subsidiaries Faded Industry Entertainment and Primo Creative both operate. “All of these companies finally operating under one roof has dramatically boosted our productivity and cultivated an amazing work environment.  We are all excited to have an official headquarters for our business.” says Frank Bachurski, VP of Marketing for Premier Innovations Group.

“Being able to seamlessly work on all aspects of the business is proving to be a lot more efficient with the new office space housing all three companies” says Pat Hanavan, VP of Social Media and Brand Management.

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About Premier Innovations Group

Premier Innovations Group is a multi-faceted alcoholic beverage importing umbrella corporation that develops internal private label brands while penetrating markets with in- house fusion of viral event-driven entertainment, art and design.  Premier has a global network conducive to beverage product distribution, development and logistics with full importing and exporting services.  Premier also provides these services to other companies that have or wish to develop brands that don’t compete with Premier’s existing or future brands.

 

Clique Vodka Launches New Interactive Bottle Design and Responsible Drinking iPhone App

Pittsburgh, PA (April 22, 2011)Clique Vodka got a face-lift, a very interactive and technical one to be exact. It is the first liquor bottle in Pennsylvania to have a QR code and promotional text code on its label. The liquor industry, among numerous other industries, is rapidly changing to meet the social media, instant update-type society we’ve all grown accustom to. With the QR code technology on the back label, you are instantly directed to Clique Vodka’s mobile website, powered by SongWhale. It includes links to their Facebook Fan page, which currently has over 7,100 followers, their Twitter feed, which currently has over 3,300 followers, and a link to their custom-made iPhone App DrinkyPal.

The idea of DrinkyPal was to offer a free nationwide app to our consumers to help promote our ‘Clique Intelligently‘ campaign. This campaign was designed to promote responsible consumption and awareness”, said Pat Hanavan, Vice President of Social Media and Brand Management. The DrinkyPal app lets users pull up a list of the nearest taxi companies and the nearest list of hotels to help prevent drinking and driving. This iPhone app is available nationwide and works based off of the iPhone’s GPS system. DrinkyPal is available in the Apple iTunes Store for free, as well as a link from the scanned QR Code on the back of our bottles. “Being in the liquor business, it is our company’s biggest goal to stand out by accomplishing outstanding corporate and social responsibility. We are so proud of our branding department for putting together an application with cutting edge technology towards better safety against the potentially dangerous effects of alcohol consumption” stated Noah Cohen, CEO of Premier Innovations Group.

You can find Clique Vodka’s new interactive bottle in Pennsylvania, Tennessee and West Virginia. The DrinkyPal iPhone App is available nationwide.

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About Premier Innovations Group

Premier Innovations Group is a multi-faceted alcoholic beverage importing Umbrella Corporation that develops internal private label brands while penetrating markets with in- house fusion of viral event-driven entertainment, art and design.  Premier has a global network conducive to beverage product distribution, development and logistics with full importing and exporting services.  Premier also provides these services to other companies that have or wish to develop brands that don’t compete with Premiers existing or future brands.