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Message from the CEO

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Closing Out 2013

The holiday season is upon us once again. It’s hard to imagine how fast time has passed, as we progress forward in a whirlwind of action and teamwork. Currently, we are experiencing our most lucrative period now with Black Friday and Thanksgiving behind us. Holiday celebration is a time that all spirits companies look forward to. For Premier, we have much to be thankful for this season as we anxiously approach the new year. We have had an explosive foundation-building year to date. It has been filled with accomplishments along with a learning curve that took focus and patience, coupled with strong team unity. Many of these projects will come to fruition next year, as we laid the necessary groundwork during 2013. This groundwork will change the industry and the quality of life for our company.

For those who have followed our successful climb towards fiscal stability and the diversification of our model, it is apparent that we had a lot to learn. Together we all made the decision to start our entire program over again with our flagship product, Clique Vodka, at the beginning of 2013. It has not been an easy journey and it took considerable investment and struggle to get “the new black” in a momentum phase once again. Coming in and introducing something new that has never been done before is a humbling experience. Our team has been patient and has given 110% while the expansion of our distribution model has been the focus. We are proud to say we made considerable expansions and grew deep roots, while keeping culture, ethics and company philanthropy on the forefront of our movement towards worldwide recognition, market integration and penetration.

We want to highlight to the public the wins that took place as it is easy to see that we are on an amazing path. Domestically, our focus has been on expanding throughout the United States in tandem of our Total Wine & More partner stores, with distributors that can drive sales where we already have a presence. We have done this in California and have signed a broker agreement for Texas and Arkansas distribution. Sales in Pennsylvania have been thriving and Ohio and West Virginia remain a focus, as we continue to build brand recognition in these territories. Events all over the country have spurred interest in almost every state and major city and we are currently seeking our best distribution partners to stimulate expansion. In 2014, new distribution contracts will be signed, catapulting multiple states with access to our products in many on and off premise outlets.

The international front has been our strongest focus as we target key international territories where vodka is on the forefront of growth and popularity. Contracts in five Asian countries, Central America and Nigeria have been signed. Many contracts in other new countries are in progress. We will announce these in the first quarter of 2014, as the agreements are solidified. Although Puerto Rico is considered domestic, we are categorizing it as an international expansion considering its nature, size and distance. All approvals are done and Clique Vodka will soon hit the Puerto Rican market, with heavy distribution outlets backed by international Latin talent superstars. We are proud of these wins and look forward to them translating as strong revenue builders.

It is also important to highlight that we have had extreme interest in importation of other brands that we will not be participating in ownership or distribution. Instead, we will provide logistics and importation services into the United States. Several partnerships for our services are in contract and will also generate significant revenue in 2014.  It is imperative that we expand into the development of several new brands that will also be announced throughout 2014. Creative concepts for at least three new brands in all genres of the growing spirits market have been solidified. Investment partners are coming together for the new ventures.  I’d like to also highlight that Clique Vodka will also be expanding with multiple SKU’s. Flavors will be on the market for 2014, adding diversity to our already successful vodka brand. Other announcements new for 2014 are a 1.75 liter bottle becoming available in the United States market along with a one liter option internationally for Clique Vodka. Multiple products are the key to our Premier Innovations Group model coming alive.

As we wrap up another holiday season I want to make an exciting announcement as an effort to remind everyone to be responsible while drinking, remaining on the forefront of corporate and social responsibility. Premier will soon be announcing a sponsorship set for New Years Eve locally, to provide transportation provided by Clique Vodka to the public. More about this will be announced in the very near future.  It will be our way of saying thank you to all of you, for buying, supporting and caring about our journey together. Once again, I’d like to end this message as I always do. On behalf premier we want to thank all of our supporters and remind you to get even more involved and drink Clique intelligently and Don Pantaleon dubiously this holiday season.

 

Sharing in Success,

Noah Cohen

CEO and Founder

Premier Innovations Group

Autumn Greetings

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2012 has flown by like a whirlwind filled with unprecedented growth, preparation and activity. For us at Premier it represented taking a step back demonstrating preparation, patience and sacrifice. These cultural musts lead us two steps forward that will start to become recognizable and culminate in these last three months of 2012.

We made a bold decision with our flagship brand, Clique Vodka, to completely change the packaging and not purchase any more of the old components. This may create a manageable risk that we face in October of being short to meet the demand for the product remaining. We ask for understanding amongst our consumers and supporters in our territories for the transition and we want to stress the reason for this change.   Sales grow stronger everyday throughout Pennsylvania, Ohio, West Virginia and Tennessee. August was our biggest month ever and Clique Vodka out sold many well-known giants in the industry. With that being said, it does not change our main goal, which is to provide award-winning quality with award-winning esthetics translating into exceptional packaging at an unbelievable price. Incredible value is what sets us apart and with this latest change, I feel confident promising that to you, our consumer. With the big medal wins for formulation the product formula will stay exactly unchanged throughout. The package we are about to unveil is a complete and dramatic facelift boasting an exclusive decorative bottle that we feel will be a true game changer in the spirits industry.

The new face lift is upon us, as a large shipment of new finished product leaves Latvia landing in the United States in early November. Over 20 states, Puerto Rico, Dominican Republic and Japan are all awaiting product. Negotiations in Spain, Canada, India and several other countries continue. Everyone is excited and ramping up resources to represent the new Clique Vodka. In November we will be unveiling this masterpiece.  We look forward to your presence at events as well.

Fiscally we will do more sales in three months then we did for the whole first nine  months of the year pending all of the accumulated orders for the new bottles. We are proud of the accomplishments and could not be more optimistic with the sales projections leading towards the start of a banner year in 2013. It is eminent that it will be a huge revenue year in comparison to the last start up year.

Premier is also in the stages of expanding our portfolio with several new brands for 2013. We can guarantee that they will be trend setters with unprecedented value. We always have only the best for our consumers in mind. Announcements will proceed at the beginning of 2013.

The Premier team grows everyday with more brand ambassadors and promotional help. We are proud of the size and impact our business is starting to have as a corporate and socially responsible company in the community around us. We continue to contribute, and over the summer participated in over 200 charitable events to support our communities. We will never stop supporting and with ethics and integrity we will continue to do our best to be a great company to work with and for.

With autumn upon us it makes me think of warm fireside nights with loved ones. It is often great to warm up with a fine fall libation. Here at Premier we know that with the consumption of alcohol there are risks and dangers. As I always mention we expect and ask our consumers to Clique intelligently and Drink Don dubiously while enjoying the fall Season. With the explosive fall growth upon us we want to encourage you to join us and be part of it.

 

Sharing In Success,

Noah Cohen

CEO / Founder Premier Innovations Group

Clique Vodka Launches in the Philadelphia Market

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Clique Vodka launches in Philadelphia to meet unprecedented state-wide product demand

Pittsburgh, PA (April 17, 2012)—Premier Innovations Group has launched it’s top brand Clique Vodka in the Philadelphia market. This will allow Premier Innovations Group to have complete state coverage of their brand in Pennsylvania.

“We couldn’t be happier with our expansion to the eastern side of the state. Launching Clique Vodka in Philadelphia is part of our company’s continued success to expand our reach and customer base.” says Noah Cohen, CEO Premier Innovations Group.

Premier Innovations Group holds their headquarters in Pittsburgh, PA, but that will not effect the sales efforts in Philadelphia. The hiring of a Philadelphia-based brand ambassador was filled, and his main role is to build strong relationships with all service industry accounts, as well as, continuing Clique Vodka’s strong community involvement.

The Clique Vodka team is very proud of the quality of their product and the excitement of being a young, fun, and aggressive brand targeting the Philadelphia market with a strong social media presence and interaction. Clique Vodka is available in over 600 Fine Wine & Good Spirits stores all across Pennsylvania. You can also find Clique in Drexel Hill, Doylestown, Media, and other surrounding areas.

For additional information, contact: Lauren Norris, Premier Innovations Group – LNorris@PremierInnovationsGroup.com.

About Premier Innovations Group

Premier Innovations Group is a multi-faceted spirits importing company that develops their own private label liquor brands and markets them with fusion of viral event-driven entertainment, art and design. Generation of revenue comes from private label vodka and tequilas, importing for other companies on royalty retainer and promotional event billing income for service industry accounts. Expansion and growth of these brands throughout the US is our focus. Premier Innovations Group is well on their way to becoming an industry leading beverage importing, brokering and promotions company.

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