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Award Winning Clique Vodka Launches New Black Bottle and Expands to 12 More States

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Clique Vodka reinvents its brand and launches a new sleek black bottle design, and expands to 12 more states with national private distributor Total Wines & More.

(November 23, 2012)—Clique Vodka is happy to announce their national expansion to 12 more states, making a total of 17 available states for purchase. You will now be able to purchase Clique Vodka in the following: Arizona, California, Delaware, Florida, Georgia, Maryland, Nevada, New Jersey, Ohio, Pennsylvania, South Carolina, Tennessee, Texas, Virginia, Washington and West Virginia.

In conjunction with the national expansion, a revolutionary new packaging and brand identity is also launching at the same time. A new, sleek, state-of-the-art black bottle will be introduced – a first for the industry.

“Premier’s vision with Clique Vodka has always been to provide our consumers with the best value in the industry”, said Noah Cohen, CEO Premier Innovations Group. “The new packaging was the final step after the 2012 accolades for quality. Extensive traveling and relationship building with global packaging and decoration factories led us to a new partnership in eastern Europe with unprecedented capabilities in the decorative packaging landscape. This relationship represents a game changer in premiers ability to build unique brands that effectively and efficiently penetrate the market.”

The idea began when Frank Bachurski, VP of Marketing for Premier Innovations Group decided that it was time for Clique Vodka to use the industry research gathered over the past two years to really tap into the brand’s true potential and create a defined niche for itself in the international vodka market.  The vodka’s quality and taste has been proven again and again, winning 2 Gold medals in the SIP Awards and the Los Angeles International Wine & Spirits Competition in 2012.

“Every so often a brand will emerge that will revolutionize an industry. The spirits industry has reached a tipping point with growing technology and its evolution and there is now an opportunity for a brand to emerge and change the way this industry speaks to its consumers. Now is the time for a innovative, intelligent brand to change the game while maintaining the traditional production quality of a truly superior product. Our group of young, forward-thinking visionaries will speak to an informed demographic and raise the bar for the future of vodka and the way we do business. Clique Vodka is the new black, and will become a timeless staple in the vodka industry.” – Frank Bachurski, VP of Marketing

For additional information, contact: Lauren Norris, Premier Innovations Group  – LNorris@PremierInnovationsGroup.com

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About Premier Innovations Group

Premier Innovations Group is a multi-faceted alcoholic beverage importing Umbrella Corporation that develops internal private label brands while penetrating markets with in- house fusion of viral event-driven entertainment, art and design.  Premier has a global network conducive to beverage product distribution, development and logistics with full importing and exporting services.  Premier also provides these services to other companies that have or wish to develop brands that can complement our portfolio.

Autumn Greetings

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2012 has flown by like a whirlwind filled with unprecedented growth, preparation and activity. For us at Premier it represented taking a step back demonstrating preparation, patience and sacrifice. These cultural musts lead us two steps forward that will start to become recognizable and culminate in these last three months of 2012.

We made a bold decision with our flagship brand, Clique Vodka, to completely change the packaging and not purchase any more of the old components. This may create a manageable risk that we face in October of being short to meet the demand for the product remaining. We ask for understanding amongst our consumers and supporters in our territories for the transition and we want to stress the reason for this change.   Sales grow stronger everyday throughout Pennsylvania, Ohio, West Virginia and Tennessee. August was our biggest month ever and Clique Vodka out sold many well-known giants in the industry. With that being said, it does not change our main goal, which is to provide award-winning quality with award-winning esthetics translating into exceptional packaging at an unbelievable price. Incredible value is what sets us apart and with this latest change, I feel confident promising that to you, our consumer. With the big medal wins for formulation the product formula will stay exactly unchanged throughout. The package we are about to unveil is a complete and dramatic facelift boasting an exclusive decorative bottle that we feel will be a true game changer in the spirits industry.

The new face lift is upon us, as a large shipment of new finished product leaves Latvia landing in the United States in early November. Over 20 states, Puerto Rico, Dominican Republic and Japan are all awaiting product. Negotiations in Spain, Canada, India and several other countries continue. Everyone is excited and ramping up resources to represent the new Clique Vodka. In November we will be unveiling this masterpiece.  We look forward to your presence at events as well.

Fiscally we will do more sales in three months then we did for the whole first nine  months of the year pending all of the accumulated orders for the new bottles. We are proud of the accomplishments and could not be more optimistic with the sales projections leading towards the start of a banner year in 2013. It is eminent that it will be a huge revenue year in comparison to the last start up year.

Premier is also in the stages of expanding our portfolio with several new brands for 2013. We can guarantee that they will be trend setters with unprecedented value. We always have only the best for our consumers in mind. Announcements will proceed at the beginning of 2013.

The Premier team grows everyday with more brand ambassadors and promotional help. We are proud of the size and impact our business is starting to have as a corporate and socially responsible company in the community around us. We continue to contribute, and over the summer participated in over 200 charitable events to support our communities. We will never stop supporting and with ethics and integrity we will continue to do our best to be a great company to work with and for.

With autumn upon us it makes me think of warm fireside nights with loved ones. It is often great to warm up with a fine fall libation. Here at Premier we know that with the consumption of alcohol there are risks and dangers. As I always mention we expect and ask our consumers to Clique intelligently and Drink Don dubiously while enjoying the fall Season. With the explosive fall growth upon us we want to encourage you to join us and be part of it.

 

Sharing In Success,

Noah Cohen

CEO / Founder Premier Innovations Group

Clique Vodka Captures Silver, Gold Medals for Quality

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A Gold Medal win at the 2012 SIP Awards solidify Clique Vodka’s smooth, impeccable quality among the top vodka’s in the world during the consumer-judged blind taste test competition.

Pittsburgh, PA (August 16, 2012)—It has only been two years since Premier Innovations Group’s first liquor brand, Clique Vodka, hit the shelves. In that time period, the core team based out of Pittsburgh, Pennsylvania has grown the brand by leaps and bounds. 2012 is proving to be a knock-out year for Clique, adding a third award for quality and taste in just five months.

The most recent of the three awards is the Gold Medal at the SIP (Spirits International Prestige) Awards International Spirits Competition. This competition is completely focused on the consumer, having them do blind taste-tests and rating spirits in multiple categories. This is the only international spirit competition that delivers the opinions, thoughts and voices of the consumers to the general public.

Clique’s first Gold Medal of the year came from the prestigious Los Angeles International Wine & Spirits Competition, celebrating its 73rd year. Annually they see nearly 4,000 wines and spirits from around the globe. An esteemed panel of 100 international judges uses a blind-tasting method, maintaining the highest standards of integrity and professionalism that has remained the competition’s foundation for seven decades.

Winning the Silver Medal at the San Francisco World Spirits Competition was a reputable way for Clique to start off 2012. With this being the oldest, largest and most recognized competition in the spirits industry, it has solidified the brand as a true competitor in the vodka industry, taking market share from some of the best known brands in the world.

“We made the decision to enter all three spirits competitions feeling confident that the judges would recognize the quality of our exceptional formula and respond positively”, said Noah Cohen, CEO of Premier Innovations Group. “The outcome of our three-medal victory solidifies what we already knew as a company, and now our consumers do not have to take our word for it. The medals are proof that Clique Vodka provides an incredible value and exceptional quality at an affordable price in the mid-shelf arena. High-priced vodkas boasting supposed exceptional quality with unbelievable production stories are nothing but smoke and mirrors. We are making a bold statement with our brands, which is that price rarely dictates how good a products quality is. Our culture is to put our consumers first.”

On pallet entry, Clique has a bold, creamy flavor reminiscent of Russian vodkas, but has a smooth, light sweetness on the finish with no burn to the throat. The formula gives it the components of an imported Eastern European traditional brand with the aftertaste of a crafted, limited batch vodka.

Clique Vodka is intricately crafted in the Baltic region of North Eastern Europe by fine vodka artisans in the country of Latvia. Clique combines Russian production standards of distillation and the highest level of Russian equipment. The natural spring water of the vast Latvian forestry sets Clique apart by enhancing the vodka’s body, texture and smoothness. Clique combines amazing Russian quality and tradition with natural artesian water of Latvia and the finest premium wheat grains grown in Europe. The end result is a product that cannot be matched in quality and smoothness anywhere in the world. With its alternative imagery, Clique vodka boasts an incredible value along with a super premium quality at only $15-18 per bottle.

For additional information, contact: Lauren Norris, Premier Innovations Group  – LNorris@PremierInnovationsGroup.com.

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About Premier Innovations Group

Premier Innovations Group is a multi-faceted alcoholic beverage importing Umbrella Corporation that develops internal private label brands while penetrating markets with in- house fusion of viral event-driven entertainment, art and design.  Premier has a global network conducive to beverage product distribution, development and logistics with full importing and exporting services.  Premier also provides these services to other companies that have or wish to develop brands that can complement our portfolio.